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The Most Compelling Illustration
of the GenIQ Model
Bruce Ratner, Ph.D. 

The purpose of this article is to present the most compelling illustration of the GenIQ Model© to further its use in the area of data mining, and automatic building of regression-based models with the DM objective: to optimize the decile table, i..e, to fill the upper deciles with as much profit/many responses as possible. For the most compelling illustration of GenIQ, click here.

For more information about this article, call Bruce Ratner at 516.791.3544,
1 800 DM STAT-1, or e-mail at